Why Does Your Business Exist?
At a dinner party a couple of weeks ago someone asked me what I did.
I explained that I help business owners strengthen their business foundation and help them create the right strategy for their business.
He seemed genuinely interested and asked more questions about the needs of small business owners, about why I did what I did and about my ‘job satisfaction’.
I talked about how most business owners struggle to grow their business and my findings as to why and what I do to try and change that.
I found myself re-visiting the purpose of my business and what I do. Helped by a few glasses of red wine I’m sure, I felt the passion behind my mission to have more businesses succeed than fail rise to the surface. Continue reading →