Don’t Simply Hope Your Business Will Succeed – Make Sure it Will

Every day thousands of new businesses are formed. New entrepreneurs make that massive leap to starting their own business with feelings of excitement and trepidation as they take that first step in a long, difficult but highly rewarding journey.

Everyday a similar number of businesses close, the majority having struggled for a while and finally called it a day. Their owners doing so with feelings of despair and dread as to their future and that of their families.

The deeply sad thing about many of their businesses is that they needn’t have struggled and failed. Here’s why. Continue reading →